Terms of Service

1. Acceptance of Terms

By engaging SEO Copywriting Lab ("Company," "we," "us," or "our") for SEO copywriting services, you ("Client," "you," or "your") agree to these Terms of Service. If you do not agree with any part of these Terms, please do not use our services.

These Terms apply to all projects, whether one-time or ongoing, unless a separate written agreement signed by both parties supersedes specific provisions.

2. Services Provided

SEO Copywriting Lab provides professional copywriting services including but not limited to:

• Website and landing page copy
• Blog posts and articles
• AI and GEO-optimized content
• Ecommerce product and category descriptions
• Amazon listing copy
• Content marketing programs
• Creative and brand copy

All services are delivered according to the scope defined in your project proposal or service agreement. Any services outside the agreed scope require a separate agreement or change order.

3. Project Process

3.1 Content Brief Approval

Before drafting begins, we provide a content brief that includes keyword mapping, page structure, target entities, and the strategic angle. You must approve this brief in writing (email is sufficient) before we proceed to drafting. The brief is your opportunity to align on direction — once approved, the draft will follow the brief.

3.2 Revision Rounds

Each project includes two rounds of revisions within 14 calendar days of draft delivery, unless otherwise specified in your agreement. Revision requests must be submitted in writing with specific feedback. Revisions that introduce new requirements outside the approved brief may be treated as change orders and invoiced separately.

3.3 Timelines

Project timelines are provided in the service agreement and begin when we receive all required materials from you (brand guidelines, access to existing content, subject matter expert contacts if needed). Delays caused by the Client — including delayed feedback, late approvals, or missing materials — will extend the delivery date accordingly.

3.4 Client Responsibilities

You agree to:

• Provide accurate and complete information about your business, products, and target audience
• Review deliverables within the agreed timeframe
• Provide clear, consolidated feedback (not fragmented from multiple stakeholders)
• Inform us of any legal or regulatory requirements your content must meet

4. Payment Terms

4.1 Pricing

All pricing is provided upfront in the project proposal or service agreement. We offer per-page pricing and monthly retainer options. Our pricing page provides current rates and market comparisons.

4.2 Payment Schedule

• Projects under $1,000: 100% payment upfront before work begins
• Projects $1,000 – $5,000: 50% upfront, 50% upon delivery of final draft
• Monthly retainers: Invoiced on the first of each month, payment due net 15 days
• Enterprise engagements: Custom payment schedule defined in the service agreement

4.3 Late Payments

Payments not received within the specified timeframe may result in work stoppage. Accounts past due by 30 days or more may incur a late fee of 1.5% per month on the outstanding balance. We reserve the right to withhold final deliverables until payment is received in full.

4.4 Refunds

If you cancel before drafting begins, you receive a full refund minus any research hours already completed (billed at our standard hourly research rate, disclosed in your proposal). Once drafting has begun, payments are non-refundable. You retain the two included revision rounds to ensure the copy meets the approved brief.

5. Intellectual Property

5.1 Ownership Transfer

Upon full payment for a deliverable, all rights, title, and interest in that deliverable transfer to you. You own the copy we write for you — fully, permanently, and without restriction. No licenses, no royalties, no lock-in. This is a core principle of our SEO copywriting services.

5.2 Portfolio Rights

We reserve the right to display delivered work in our portfolio, case studies, and marketing materials unless you request otherwise in writing. We will not publish proprietary, confidential, or sensitive content without your explicit permission. Portfolio use will not include your internal data, strategy documents, or unpublished materials.

5.3 Our Intellectual Property

Our methodologies, processes, templates, frameworks (including the Lab Method), and tools remain our intellectual property. You receive the deliverables — the output of our process — not the underlying production system itself. This does not limit your ownership of the deliverables in any way.

5.4 Third-Party Materials

If a deliverable incorporates third-party materials (licensed images, data, quotes), we will identify these materials. You are responsible for verifying that your use of such materials complies with applicable licenses.

6. Confidentiality

We treat all Client information as confidential. This includes but is not limited to:

• Business strategies and plans
• Customer and prospect data
• Unpublished content and marketing calendars
• Proprietary product information
• Financial information

We will not share your confidential information with third parties except as required to deliver the service (for example, subcontractor writers operating under written confidentiality agreements). This obligation survives the termination of our engagement.

7. AI Usage Disclosure

We use artificial intelligence tools in our workflow for specific purposes:

• Research: SERP analysis, entity extraction, query mapping
• Structural analysis: Content gap identification, heading hierarchy validation
• Quality checks: Readability scoring, passage extractability verification

We do not use AI to write final copy. Every deliverable you receive is written and edited by human SEO copywriters. We disclose exactly where AI touches our workflow — ask for our AI Usage Statement for the full breakdown. Most SEO copywriting services won't answer this question directly. We will.

8. No Guaranteed Rankings

SEO Copywriting Lab does not and cannot guarantee specific Google rankings, AI Overview citations, ChatGPT mentions, traffic volumes, or conversion rates. Search algorithms and AI models change frequently and are controlled by third parties outside our control.

What we guarantee:

• Every deliverable follows the Lab Method — research-backed, answer-first, and structured for retrievability
• You approve the content brief before drafting begins
• Copy is human-written and human-edited
• On-page elements (meta, schema, internal links) are included per the agreed scope

Anyone who guarantees a #1 ranking or an AI citation is not being honest with you. We prefer to be honest.

9. Limitation of Liability

To the fullest extent permitted by law:

• Our total liability for any claim arising from our services is limited to the fees you paid for the specific project or deliverable in question
• We are not liable for indirect, consequential, special, or incidental damages, including but not limited to lost revenue, lost profits, ranking declines, or missed business opportunities
• We are not liable for damages resulting from your use (or non-use) of the deliverables, your website platform, hosting environment, or third-party tools

10. Indemnification

You agree to indemnify and hold harmless SEO Copywriting Lab and its contractors from any claims, damages, or expenses arising from:

• Your use of the deliverables we produce
• Claims that content you provided to us infringes third-party rights
• Your products, services, or business practices

11. Termination

11.1 Termination by Client

You may terminate a project at any time by providing written notice. You will be invoiced for all work completed up to the termination date, including research hours already performed. The refund terms in Section 4.4 apply.

11.2 Termination by Company

We may terminate a project or ongoing engagement for:

• Non-payment beyond the due date
• Repeated unreasonable revision demands beyond the agreed scope
• Abusive or unprofessional conduct toward our team
• Violation of these Terms

In the event of termination by us for cause, work completed to date remains payable. For monthly retainers, we will provide 15 days written notice of termination unless circumstances require immediate termination.

12. Governing Law and Dispute Resolution

These Terms are governed by the laws of the State of California, without regard to conflict of law principles. Any dispute arising from these Terms or our services shall be resolved as follows:

1. Informal resolution: Both parties agree to attempt to resolve the dispute through good-faith negotiation for at least 30 days before initiating formal proceedings
2. Venue: If informal resolution fails, any legal action shall be brought in the state or federal courts located in San Francisco County, California

13. Force Majeure

Neither party is liable for delays or failures in performance resulting from events beyond their reasonable control, including but not limited to natural disasters, acts of government, internet infrastructure failures, or public health emergencies. The affected party will notify the other promptly and make reasonable efforts to resume performance.

14. Changes to These Terms

We may update these Terms from time to time. Changes will be posted on this page with an updated "Last Updated" date. Active projects are governed by the Terms in effect at the time the project agreement was executed. Continued use of our services after changes are posted constitutes acceptance of the updated Terms for new projects.

15. Entire Agreement

These Terms, together with your project proposal or service agreement, constitute the entire agreement between you and SEO Copywriting Lab regarding our SEO copywriting services. They supersede any prior oral or written communications. No modification of these Terms is effective unless in writing and signed by both parties.

16. Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect.

17. Contact Information

For questions about these Terms of Service, contact us at:

SEO Copywriting Lab
100 Pine Street, Suite 1200
San Francisco, CA 94111
Email: legal@seocopywritinglab.com
Contact: https://seocopywritingservices.us/contact-us/